Many restaurant visitors that are looking for a local restaurant are motivated by one clear factor – They want a taste of the local charm and uniqueness. This is not usually present in many of the large restaurant chains. The individually is what makes a local restaurant seem more attractive than heavily marketed Italian, Steak and American style restaurants.
Returning visitors and satisfaction are increased when the patrons receive good details from the trained restaurant staff.
So training your restaurant staff about the local area and the history of the restaurant is as important to your business as the food you serve.
Local restaurant visitors like to experience the history and culture. They like to find out as much details as they can as it increases the charm of the place.
It is therefore important that all the staff working there know everything about the history so that they can converse with the customers to paint that picture that they are looking for. Whether it’s the chef or service staff – anyone who is likely to speak with the customers should know all the information.
It is also essential that your staff know the items on your menu. Far too little restaurant staff know how to describe the items and be able to answer any questions directed at them.
Being armed with this vital information helps to develop strong relationships with their customers and keeps them coming back time after time. A meeting with the chef to explain all the dishes will allow the details to be passed on. Even taste testing of the dishes would give the staff more of an understating.
The most decorated sales staff in any field know, to the highest level of knowledge, exactly what they are selling is made of and what it does. They can be asked any question about the product and straight away know the most informative and helpful answer.
Use this advice when training your restaurant staff as they are the face of your business and can paint a picture that you want your customers to imagine to make your restaurant stand out from the rest.